There are many ways to get the services and goods you need. A business can sell to people in the area, in the country, and even in other countries. But where do you buy most of your stuff and services?

We’ve all heard that we should buy and eat locally to help local entrepreneurs. People in the same city, town, or area as the business owner purchase and use the goods and services they sell.

This kind of business is usually a small one. They can be anything from a small store or office that sells groceries or fixes cars to restaurants and coffee shops.

So, if you didn’t answer “local businesses” to the first question, here’s what you should know: Local businesses are important, and you should support them. For more insights from experienced entrepreneurs, sign up for our EWOR Platform and gain access to over 17 courses and a plethora of resources.

It Creates Jobs

By buying locally, you have a direct effect on the economy of your community. Online shopping has become more popular, and people rely heavily on platforms run by big companies to meet their needs. As a result, many small businesses have felt the effects.

Your purchases affect whether a business stays open or goes out of business. So, the people who work there can have their jobs, and you can create more jobs locally and, in some sectors, provide better wages and benefits for you, your family members, friends, and the people in your neighbourhood.

The Community’s Economic Benefits

Many local businesses invest in other local entrepreneurs, which helps them all grow. This creates a chain of successful businesses.

For example, a bakery and a butcher shop in the same area can make coupons for the people who live nearby. This helps both shops make more money. In this way, you help local businesses support one another.

The chain of local businesses affects tourism because they help build a unique culture in the area.

The Community’s Social Benefits

Entrepreneurs make a neighbourhood come alive. Everyone can learn from the way they are kind and friendly to both new and old customers.

Locally owned businesses help build strong communities by connecting neighbours through a social cause. One way you can benefit from the work of a local entrepreneur is by giving money to a charity that helps the people in your neighbourhood.

With local ownership, important decisions are made by people who will be affected by them, that is, the neighbours. So, your needs become essential to the community.

Local Entrepreneurs’ Better Services

Every customer matters to local entrepreneurs. Many local businesses are happy to help their customers and will go out of their way to make sure you are happy. They treat the buyers, and the neighbours, well so that they can keep their good name and keep growing.

Local business owners care about their relationships with all of their customers, so they offer personalised service that isn’t a “one-size-fits-all” deal at all.

They depend on both regular and occasional customers to help them make money and spread the word about their business. Small businesses depend on word-of-mouth advertising more than anything else. So, they always want every single customer to have a fantastic experience.

This good experience will make you want to return, which is good for everyone.

Local Entrepreneurs’ Unique Products

Larger stores typically sell only the most popular items, whereas smaller businesses can fill smaller niches with less common and more unique items. Many small businesses sell personalised and one-of-a-kind items that you won’t find in large stores.

Small businesses choose products based on their interests and the needs of their local customers. This leads to product diversity in local businesses.

The local business owner of “Earth Body and Love,” makes an important point about small businesses. She says they give the impression that there is a real person behind everything, someone who cares about making a good product. They are people who value quality products over taking your money.

Health Benefits

When it comes to buying products and deciding where to eat, local places are often the healthier choice for you and your family.

According to GrubMarket, the local food distributors add restaurants’ grass-fed meats, fresh eggs, organic fruits, and vegetables to their fresh dairy products. They are healthy foods that are full of vitamins and have no preservatives, giving a huge boost to your health.

Environmental Sustainability

Last but not least, local entrepreneurs help preserve the environment.

Local stores help keep town centres walkable, which is important for cutting down on sprawl, car use, and air and water pollution.

As mentioned earlier in the article, local shops also usually hire people from the area. Since they live close to work, they don’t need a car or public transportation to get there. This means less traffic and pollution.

Locally sourced goods also produce less CO2 than goods that are shipped from far away.

All this means that we harm the environment less. Even though this might not affect you right now, it could affect your kids and grandkids in the future.


Small business owners are passionate about what they do, and they play an important role in helping the communities where they live.

Every small business, from the local clothing store to the cupcake shop around the corner, needs loyal customers to stay open. You’ll also get a lot of great benefits when you spend money at a small business.

Small business owners in the area know what their clients want and need. This lets them sell products and services that their customers will buy.

When you buy from a local business, you don’t just help your community, you also help yourself.

About the author

Sign up to our Newsletter